Navratna

Thanda Thanda Cool Cool'  brand Navratna has been the most trusted and preferred brand in the therapeutic cooling oil segment for a very long time. It is the undisputed leader in its category-providing multi-purpose benefits to its set of satisfied and ever growing consumer base. It has been meticulously prepared from a combination of nine unique ayurvedic herbs.

The current Navratna portfolio consists of the flagship Navratna Oil, Navratna Xtra Thanda Oil, Navratna Almond Cool Oil, Navratna Cool and Navratna Smart Cool. The company spent around Rs 70-80 crore on advertising and promotions on Navratna last year, which is likely to be the same this year as well.